There’s a 90% probability that you can easily recall the storyline, specific scene, or even a quote from your favourite movie, book, or childhood story.
Yet, if I asked you to recall the 3 key points of the last business presentation or webinar you attended, what would you say?
My guess is you’re drawing a blank right now.
Now imagine this is what happens every time you present a pitch or send through a proposal?
If you want to prevent this from happening, carry on watching.